Manchester’s iconic indoor snow facility, Chill Factore, has formally been renamed The Snow Centre Manchester, marking a significant milestone in Snowcentres Restricted’s nationwide rebranding technique.
The transfer aligns Manchester with its sister website in Hemel Hempstead underneath a unified identification: The Snow Centre. The rebrand displays a broader ambition to create a cohesive, year-round vacation spot for snowsports lovers throughout the UK.
“That is greater than a reputation change for Chill Factore and a brand refresh for Hemel,” mentioned Ian Brown, Managing Director of Snowcentres Restricted. “It’s the start of a daring new period — making a nationwide vacation spot for snow lovers that’s accessible, inspiring, and match for the longer term.”
Opened in 2007, Chill Factore rapidly grew to become a flagship venue for indoor snowsports, boasting the UK’s longest actual snow slope and drawing guests from throughout the nation.
The Manchester website, situated at Trafford Metropolis, will unveil new signage seen from the M60 motorway, reinforcing its standing as one of many UK’s premier actual snow venues. A refreshed visible identification, impressed by alpine motifs like ski turns and contemporary tracks, goals to evoke the joys of a bluebird day on the slopes.
The Snow Centre Manchester will proceed to supply ski and snowboard classes, freestyle classes, and household snow enjoyable — all on actual snow, all yr spherical.