The Gilly Group to Lead Nationwide and Native Media Relations, Together with Administration of the Match Media Middle Throughout Championship Week
The Skechers World Champions Cup supporting Shriners Youngsters’s, the annual PGA TOUR-sanctioned international group golf competitors, owned and operated by Intersport and hosted by match Chairman, Peter Jacobsen, in the present day introduced that the Gilly Group has been chosen because the match’s official strategic media and communications companion, overseeing all nationwide and native media relations efforts surrounding the 2026 occasion.
As a part of the partnership, Gilly Group will lead complete communications technique and execution for the championship, together with media outreach, credentialing, participant and govt publicity, storytelling initiatives, press operations, and administration of the onsite Media Middle all through match week.
The Skechers World Champions Cup supporting Shriners Youngsters’s will deliver collectively essentially the most recognizable names in skilled golf for a world group competitors whereas additionally elevating consciousness and assist for Shriners Youngsters’s and its mission of offering specialised pediatric care no matter a household’s means to pay.
“Gilly Group brings a dynamic mix of strategic communications experience, deep relationships throughout sports activities and life-style media, and a confirmed means to raise main occasions on each a nationwide and regional stage,” stated Match Director and Vice President, Golf at Intersport, Brittany Jeanis. “As we proceed constructing momentum for the Skechers World Champions Cup supporting Shriners Youngsters’s, we’re excited to companion with a group that understands easy methods to create significant visibility and impactful storytelling round our gamers, companions, charitable mission, fan expertise, and past.”
Led by Alyson Ramsey Johnson, Gilly Group is a boutique golf advertising company specializing in technique, sponsorship, and communications, representing manufacturers, athletes, tournaments, and high-profile personalities, all throughout the golf trade.
“We’re honored to be chosen because the strategic media companion for this groundbreaking championship,” stated Alyson Ramsey Johnson, CEO and President of the Gilly Group. “This occasion represents an unimaginable intersection of world-class golf, international competitors, and purpose-driven influence via Shriners Youngsters’s. Our group seems to be ahead to amplifying the tales that make this match distinctive whereas delivering a best-in-class media expertise for shops overlaying the occasion regionally and all over the world.”
The Skechers World Champions Cup supporting Shriners Youngsters’s is predicted to draw intensive media consideration, prime participant participation, and followers from all over the world, additional positioning the occasion as one of many premier additions to the worldwide golf calendar.
Further match particulars, participant bulletins, ticket data, and sponsorship alternatives can be launched within the coming months.
For extra data go to worldchampionscup.com.
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In regards to the Skechers World Champions Cup Supporting Shriners Youngsters’s:
Skechers World Champions Cup supporting Shriners Youngsters’s is formally sanctioned by PGA TOUR Champions and debuted in 2023 as a first-of-its-kind three-team worldwide golf competitors. Airing on ABC and ESPN, the European, Worldwide and U.S. Groups will sq. off over three days of competitors. The annual match is contested throughout nine-hole matches that includes group codecs and singles play, with factors being earned for every gap gained within the occasion’s 24 matches. Every of the three groups competing consists of six gamers, together with a Taking part in Captain. Impressed by the eagerness and custom of the Ryder Cup and Presidents Cup, the match renews a few of the sport’s most storied rivalries because the groups battle for worldwide pleasure and international bragging rights. Extra data is out there at WorldChampionsCup.com, on Twitter (@WorldChampsCup) and on Fb and Instagram (@WorldChampionsCup). About PGA TOUR Champions:
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