Golf Canada Launches Season-Lengthy Marketing campaign That Highlights The Many Well being Advantages of The Sport
New Golf and Well being marketing campaign web site together with Golf Canada cellular app enhancements to concentrate on the game’s constructive bodily, psychological, and social advantages for contributors.
Golf Canada is highlighting the bodily, psychological, and social advantages that the game can present on Canadians by means of its brand-new Golf and Well being marketing campaign.
The marketing campaign – Golf, It’s Good for You – launches this weekend main into World Well being Day April 7. All the World Well being Group’s key standards for well being enhancing bodily exercise will be achieved by means of the game of golf and Golf Canada is prioritizing speaking well being as a part of its strategic plan.
“We’re proud to launch this marketing campaign forward of World Well being Day to showcase the breadth and depth of psychological, bodily and social well being advantages that the sport of golf can present for all contributors,” stated Tim McLaughlin, chief advertising and marketing officer with Golf Canada. “The marketing campaign brings consciousness to what Canadians suppose they learn about golf with the various recognized well being advantages they won’t pay attention to. We launched an internet site useful resource with the newest medical analysis targeted on golf and well being. We’re additionally working with golf golf equipment throughout the nation to share this affect with golfers who’re having fun with the sport in file numbers. We’ve additionally made it simpler for Canadians to trace their well being progress by means of new well being monitoring options and enhancements to our Golf Canada Cell App.”
The Golf and Well being marketing campaign focuses on three key pillars: psychological, bodily, and social.
The psychological advantages of golf embrace enhanced general well-being, improved mind well being, and serving to to scale back the chance of dementia. Golf may help to spice up confidence, promote elevated focus and focus, and assist to scale back nervousness, stress, and melancholy. Being out on the golf course may assist to decelerate stress response and induces a sense of calm.
As revealed in The R&A Golf and Well being Report, and along with the psychological advantages, the bodily advantages of golf are plain. Analysis has proven that enjoying golf recurrently can add 5 years to your life highlighted by the bodily train, psychological stimulation, and time spent open air whereas enjoying. As a bodily exercise that may be loved for a lifetime, golf may assist to stop or reduce the affect of over 40 completely different power diseases together with diabetes, most cancers, together with coronary heart assaults and stroke.
Golf is seen as a reasonably demanding type of train and is a good way to contribute to day by day step targets. The typical golfer walks 5,000 steps in a 9-hole spherical which is the equal of three to 5 kilometres. With practically 2,300 golf programs in Canada together with each private and non-private services, the game is very accessible and vital strides have been made in accessible expertise to make the sport extra inclusive for the in another way abled individuals of all ages.
The inherent social nature of the sport can also be an vital consider serving to enhance social well-being and is a good way to bond with outdated pals and meet new ones. It’s a sport that welcomes households and companions to be energetic collectively and can also be an efficient technique to community and construct enterprise relationships.
Working as small companies in communities throughout Canada, golf programs present gamers of all ages and ability ranges the chance to benefit from the recreation. Golf Canada is collaborating with the Provincial Associations to supply info and property on the Golf and Well being marketing campaign to membership operators throughout the nation.
Golf Canada has launched a brand new web site that highlights the advantages of the sport together with useful useful resource info and articles – please go to well being.golfcanada.ca to search out out extra.
The Golf Canada Cell App continues to be the all-in-one place to trace progress and join with colleagues and pals. In assist of the Golf and Well being marketing campaign, the app is offering vital well being monitoring enhancements to the golfer expertise. Along with monitoring scores and stats, customers can now acquire priceless private insights into how every spherical positively impacts their well being. New well being stat options embrace variety of steps, distance walked, stand time, energy burned, elevation gained and coronary heart price. Customers may even have the ability to view well being statistics over completely different intervals of time all of which is non-public and safe inside their profile. For extra info on the Golf Canada Cell App, please click on right here. To obtain on Apple units click on right here, to obtain on Google Play units, click on right here.
“Golf brings individuals collectively and has an unbelievable affect on our private heath and effectively being,” added McLaughlin. “Whether or not by means of bodily exercise over a lifetime, psychological well being enhancements or the great social expertise shared by household and pals, now is a good second for the Golf and Well being marketing campaign to encourage golfers and new lovers to contemplate the unbelievable affect that our sport is having on Canadians.”
The Golf, It’s Good for You marketing campaign will run season lengthy and be featured at Golf Canada championships and occasions together with Canada’s Nationwide Open Championships – the RBC Canadian Open at Hamilton Golf and Nation Membership in Ancaster, Ont. and the CPKC Ladies’s Open at Earl Gray Golf Membership Calgary, Alta.
