By Tennis Now | @Tennis_Now | Thursday, June 27, 2024Picture credit score: Rolex
The Corridor of Fame is refurbishing—and the Roger Federer expertise is rising.
The Worldwide Tennis Corridor of Fame (ITHF) introduced a multimillion greenback museum transformation venture on the historic property in Newport, RI.
The renovations will present followers with a extra interactive and fashionable expertise which preserves and promotes the game’s historical past. The Corridor of Fame can even introduce new options and bodily areas to have a good time legends and assist the game’s progress.
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The ITHF introduced in a press convention that Creation, a Nashville-based experiential design agency, was chosen to steer the renovations.
“We’re very honored to perform this for the Corridor of Fame,” mentioned Dan Faber, CEO of the Worldwide Tennis Corridor of Fame. “We need to protect what’s already on the market with the unbelievable historical past of tennis however to arrange for international eyes to be part of this in Newport. It’s excellent timing with this period of who’s going to be inducted over the subsequent 5 years or so in tennis.” “
This would be the first museum renovation the Corridor of Fame has undertaken since 2015; work contains:
A brand new Corridor of Famers’ Gallery The Present USTA Wing will develop into the brand new Corridor of Famers’ Gallery; every Corridor of Famer shall be represented by a brand new solid racquet, signifying their legendary place in tennis historical past.
The Celebration Gallery, an area celebrating the game of tennis by means of the tales of its legends, throughout generations. The world features a new Augmented Actuality Sculpture to have interaction followers of all ages.
The Roger Federer Hologram shall be a brand new immersive expertise offered by Rolex.
The creation of a Newport Tennis Traditions gallery, celebrating Newport’s tennis origins and a brand new show for the perpetual US Open trophies.
The opening of a Corridor of Famers’ Lounge, an occasion house designed for inductees and company.
The opening of a brand new Museum Retail footprint with bespoke, commemorative gadgets.
A reimagined Welcome Heart and new customer exit, permitting for higher visitor move.
Starting with the Class of 2025 Induction, all Corridor of Famers past-and-future will obtain a solid racquet as a logo of receiving the last word honor in tennis. Racquets shall be on show within the new Corridor of Famers’ Gallery.
Additional, because the Corridor of Fame works to protect tennis historical past because it occurs, these renovations will allow a greater variety of latest acquisitions from present stars and Corridor of Famers to be on show concurrently.
The press convention was held within the USTA Wing of the ITHF Museum with Dan Faber, ITHF CEO; Pat McEnroe, ITHF President and Julianna Barbieri, ITHF SVP of Content material & Partnerships joined by venture principals from Creation, Reese Stevens, Director of Conceptual Design and Mindy Ward, Director of Shopper Success.
Renovations will start in November, with the museum closed to the general public till deliberate reopening in Could 2025. The renovation is being funded by a portion of the Tennis Eternally Capital Marketing campaign, which started in 2018.
