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Home Golf

PGA TOUR announces $3bn investment deal with Strategic Sports Group

January 31, 2024
in Golf
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PGA TOUR announces bn investment deal with Strategic Sports Group


The PGA Tour has introduced that it has come to an settlement with Strategic Sports activities Group for personal fairness funding value an preliminary $3 billion.

The deal, which has been negotiated since early December, was made official to the PGA Tour’s membership in a telephone name early this morning (Wednesday) and coincides with the launch of the brand new for-profit PGA Tour Enterprises, which PGA Tour commissioner Jay Monahan will function chief govt.

SSG is a collective of a number of traders and firms fronted by the Fenway Sports activities Group. The sports activities conglomerate owns the Boston Purple Sox, the Pittsburgh Penguins, Liverpool Soccer Membership and a NASCAR racing staff. The group additionally has Fenway Park and the New England Sports activities Community beneath its umbrella.

Different members of SSG embrace Arthur Clean, proprietor of the Atlanta Falcons, Wyc Grousbeck (Boston Celtics), Marc Lasry (Milwaukee Bucks), Tom Ricketts (Chicago Cubs), Cohen Personal Ventures (New York Mets) and HighPost Capital. Most of the aforementioned names have an possession stake in TGL, the Tiger Woods,/Rory McIlroy indoor golf league that was set to launch in 2024, however was pushed again a 12 months when its facility suffered harm in a storm final month.

SSG will make investments $3 billion into PGA Tour Enterprises with an preliminary enter of $1.5 billion for a valuation of over $12 billion. Gamers will obtain fairness into PGA Tour Enterprises; these grants, remodeled time, shall be primarily based on tourament outcomes, future participation and tour standing.

“An essential second for the PGA Tour and followers of golf the world over”

“In the present day marks an essential second for the PGA Tour and followers of golf the world over,” Monahan mentioned. “By making PGA Tour members homeowners of their league, we strengthen the collective funding of our gamers within the success of the PGA Tour. Followers win after we all work to ship the very best in sports activities leisure and return the main focus to the unbelievable – and unmatched – aggressive ambiance created by our gamers, tournaments and companions. And partnering with SSG – a bunch with in depth expertise and funding throughout sports activities, media and leisure – will improve our group’s means to make the game extra rewarding for gamers, tournaments, followers and companions.”

The elephant within the room – or fairly, the elephant absent from the room – is what, if any, involvement Saudi Arabia’s Public Funding Fund, the monetary backs of the LIV Golf League, may have within the new for-profit enterprise. The PGA TOUR has introduced that the take care of SSG will permit for co-investment from PIF sooner or later, and it’s understood that SSG made the take care of the tour beneath the assumption that PIF will be a part of the occasion sooner or later sooner or later. The PIF’s funding has been hampered by US antitrust rules, the Congress saying this week that its investigation into PIF and its investments in American companies will proceed and will take years to resolve.

The timing of the announcement comes simply two days earlier than LIV Golf launches its third season this week in Mexico, whereas the PGA Tour hosts the AT&T Pebble Seaside Professional-Am, its second signature occasion of 2024 with a $20 million prize fund.



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Tags: 3bnannouncesdealFenway Sports Groupgroupinvestmentliv-golfPGApga tourSportsStrategicStrategic Sports Grouptour
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