England Golf has introduced the appointment of Dame Denise Lewis as an envoy, with the 2000 Olympic heptathlon gold medalist becoming a member of forces with the organisation to encourage a brand new technology of golfers and help the launch of a ground-breaking new initiative – ‘Sport Changers’.
As an envoy, Dame Denise will play a number one position in serving to to drive larger visibility, range and engagement throughout the sport.
The Sport Changers marketing campaign is a part of England Golf’s wider strategic imaginative and prescient for 2025–2030 and can convey collectively influential people who’re dedicated to showcasing golf as a secure, inclusive, sustainable, and inspirational sport. The initiative goals to problem outdated perceptions of the sport and spotlight its many bodily, psychological and social advantages.
“I’m thrilled to be becoming a member of England Golf as an envoy,” mentioned Dame Denise Lewis. “Golf has a lot to supply — from its optimistic influence on wellbeing to its potential to convey folks collectively. I’m excited to assist open the game as much as new audiences and share the message that golf actually is a recreation for everybody.”
Dame Denise’s ardour for well being, sport, and social influence aligns with England Golf’s mission to interrupt down obstacles and make sure that golf is accessible, welcoming, and related to folks from all backgrounds.
England Golf Chief Govt Officer, Jeremy Tomlinson, welcomed Dame Denise to the workforce: “We’re honoured to have Dame Denise on board as an Ambassador. Her unimaginable profession, authenticity, and dedication to creating a distinction, make her an ideal match for our new Sport Changers initiative. Collectively, we hope to encourage extra folks to choose up a membership, benefit from the recreation, and see that golf actually is for everybody.”
Dame Denise might be joined by a choose group of people, every chosen for his or her ardour, values, and affect. Collectively, they may help and endorse key England Golf programmes and initiatives, serving to to form future participation in golf.