Forward of this weekend’s Miami Grand Prix, Ferrari have unveiled their one-off workforce equipment for the primary US spherical of 2025 whereas their title sponsor HP has additionally revealed plans for a singular livery.
Forward of the final 12 months’s Miami Grand Prix, the Maranello-based outfit unveiled a brand new sponsorship deal, saying HP as its new accomplice. Marking the start of a multi-year sponsorship deal, the settlement meant that the Italian squad was renamed Scuderia Ferrari HP.
Alongside the branding deal, HP additionally began to produce Ferrari with its companies, starting from computer systems, printers and different {hardware} to conferencing know-how.
A 12 months after the deal, Ferrari has now unveiled their particular workforce equipment for this weekend’s Miami Grand Prix. The Scuderia’s workforce equipment for the Miami GP shall be predominantly white with crimson accents.
Along with the one-off workforce equipment, HP has additionally revealed its plans to design a particular livery for the SF25 for this weekend. The initiative will allow followers to ship message to Ferrari through a specifically devoted web site from which HP’s synthetic intelligence-driven software program will choose the very best ones.
HP will then use its massive format printer to print the messages that can make their manner onto the surfaces of the Lewis Hamilton and Charles Leclerc’s automobile.
HP defined: “This season HP is bringing you, Scuderia Ferrari’s greatest followers, nearer than ever to the Scuderia Ferrari HP Workforce via their know-how. We invite you so as to add your private message.
“The HP AI PC, due to its highly effective analytic functionality, will facilitate the collection of messages. Then HP’s massive format printer will print the chosen messages immediately onto the automobile cowl used to disclose the Miami particular livery.”
Up shut with the Miami teamwear 😎 pic.twitter.com/TFTDeierYO
— Scuderia Ferrari HP (@ScuderiaFerrari) April 28, 2025
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