Monday, July 28, 2025
Unique Sportz
No Result
View All Result
  • Home
  • NBA
  • MLB
  • NFL
  • NHL
  • NCAAF
  • Nascar
  • Premier
  • Other Sports
    • Tennis
    • Boxing
    • Golf
    • Formula 1
    • Cycling
    • Running
    • Swimming
    • Skiing
    • MMA
    • WWE
    • eSports
    • CrossFit
Unique Sportz
  • Home
  • NBA
  • MLB
  • NFL
  • NHL
  • NCAAF
  • Nascar
  • Premier
  • Other Sports
    • Tennis
    • Boxing
    • Golf
    • Formula 1
    • Cycling
    • Running
    • Swimming
    • Skiing
    • MMA
    • WWE
    • eSports
    • CrossFit
No Result
View All Result
Unique Sportz
No Result
View All Result
Home Formula 1

Herbert joins Lola Cars as Global Brand Ambassador

January 31, 2025
in Formula 1
Reading Time: 3 mins read
0 0
A A
0
Herbert joins Lola Cars as Global Brand Ambassador


Former Formulation 1 driver Johnny Herbert has joined Lola Automobiles as a International Model Ambassador, only a day after confirming his departure from his FIA stewarding position.

Herbert’s place with the legendary British marque will contain shut collaboration with Lola’s sponsors and purchasers, aiming to strengthen present partnerships and drive additional enterprise development.

Lola Automobiles, after a 12-year hiatus, made a profitable return to motorsport in 2024 in Formulation E as a technical associate with Yamaha of the championship-winning workforce, Abt.

“It’s massively thrilling to be concerned with an iconic and profitable championship-winning marque like Lola,” mentioned Herbert.

“Lola has all the time been a giant a part of the motorsport world and, having grown up with Lolas round me in Formulation Ford, sports activities automobiles and F1, becoming a member of the workforce for this subsequent chapter seems like the right match.

“I look ahead to working with Lola and its companions, opening doorways for the model and serving to contribute not solely to the renewed success of such a storied title, however to the sustainable way forward for high tier motorsport as properly.”

A Wealth of Expertise

Herbert’s arrival isn’t just a lift to Lola’s industrial endeavors but in addition brings a wealth of expertise that may profit its present Formulation E drivers, seasoned racer Lucas di Grassi and rookie Zane Maloney.

“The addition of a driver like Johnny to the Lola workforce is an actual landmark second for me,” commented Lola Automobiles chairman Until Bechtolsheimer, who acquired the corporate in 2022.

“Having witnessed quite a few shows of his expertise and sportsmanship all through his profession, I’m thrilled to get the chance to work alongside him.

“He’s not solely an excellent ambassador for every thing that Lola stands for, however his wealth of expertise shall be a priceless useful resource for our current and future drivers.”

Dedicated to Formulation E’s Future

Lola’s return to top-level racing has seen the corporate safe its place in Formulation E below the GEN3 Evo rules and decide to the long run GEN4 period.

Moreover, the corporate is exploring alternatives in electrification, hydrogen, and sustainable fuels and supplies, with its instant focus firmly set on Formulation E.

“Johnny’s arrival within the position of International Model Ambassador marks one other enormous step on the Lola journey,” mentioned Lola Automobiles COO Keith Smout.

“As a globally acknowledged and revered determine, he’ll play a key position in working with present and future sponsors to maximise the alternatives accessible to each them and Lola.

His intensive expertise and broad contacts inside the motorsport world additionally make him ideally suited to aiding in our enterprise improvement ventures, serving to to construct a strong basis for future success.”

With Herbert now on board, Lola Automobiles appears to be like to proceed its resurgence, leveraging the three-time Grand Prix winner’s deep motorsport information and business connections to reinforce its presence and aggressive ambitions on the planet of racing.

Preserve updated with all of the F1 information through X and Fb



Source link

Tags: AmbassadorBrandcarsGlobalHerbertJoinsLola
Previous Post

GB's Fearnley beats Nishikori to level Davis Cup tie

Next Post

The North Face Summit Vectiv Sky 2 Review: Sky’s The Limit

Related Posts

F1 Belgian GP winners and losers: Charles Leclerc overshadows Lewis Hamilton
Formula 1

F1 Belgian GP winners and losers: Charles Leclerc overshadows Lewis Hamilton

July 27, 2025
Sainz, Hamilton, Antonelli, Alonso to start Belgian GP from pits
Formula 1

Sainz, Hamilton, Antonelli, Alonso to start Belgian GP from pits

July 27, 2025
Red Bull confirm another major F1 leadership change after Christian Horner exit
Formula 1

Red Bull confirm another major F1 leadership change after Christian Horner exit

July 26, 2025
"It was like 15 qualifying laps," claims Verstappen after his hard-fought victory at Spa
Formula 1

"It was like 15 qualifying laps," claims Verstappen after his hard-fought victory at Spa

July 26, 2025
Piastri ‘slapping’ the entire field at Spa – Marko
Formula 1

Piastri ‘slapping’ the entire field at Spa – Marko

July 27, 2025
Oscar Piastri relieved to overcome 'little scare' to seal Belgian GP F1 sprint pole
Formula 1

Oscar Piastri relieved to overcome 'little scare' to seal Belgian GP F1 sprint pole

July 25, 2025
Next Post
The North Face Summit Vectiv Sky 2 Review: Sky’s The Limit

The North Face Summit Vectiv Sky 2 Review: Sky’s The Limit

Paul Heyman Explains The Prep & Development He Puts Into WWE On-Screen Character

Paul Heyman Explains The Prep & Development He Puts Into WWE On-Screen Character

Lowry on double hole in one delight with McIlroy: “I don't know what to say; I guess it's just luck of the Irish”

Lowry on double hole in one delight with McIlroy: “I don't know what to say; I guess it's just luck of the Irish”

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • Disclaimer
  • DMCA
  • Privacy Policy
  • Cookie Privacy Policy
  • Terms and Conditions
  • Contact us
  • About Us
UNIQUE SPORTZ

Copyright © 2024 Unique Sportz.
Unique Sportz is not responsible for the content of external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • NBA
  • MLB
  • NFL
  • NHL
  • NCAAF
  • Nascar
  • Premier
  • Other Sports
    • Tennis
    • Boxing
    • Golf
    • Formula 1
    • Cycling
    • Running
    • Swimming
    • Skiing
    • MMA
    • WWE
    • eSports
    • CrossFit

Copyright © 2024 Unique Sportz.
Unique Sportz is not responsible for the content of external sites.