Alignment expertise on golf balls has made large advances in recent times and now Titleist have launched Gentle AIM 360 on two of their choices, the AVX and Tour Gentle.
AIM stands for Alignment Built-in Marking and these are the primary balls from the No.1 producer to characteristic a full 360-degree marking. For comparability, their premium balls – the Professional V1, Professional V1x and Professional V1x Left Sprint fashions – have an prolonged alignment aspect stamp that’s 65 per cent longer than the 2025 Professional V1 aspect stamp.
Why have Titleist performed it?
Alignment options have been added to the Professional V1 aspect stamp for the primary time in 2007 after suggestions from tour gamers who have been doing it for themselves. Since then every model has had a special marking to assist with the golfer’s alignment off the tee and on the greens.
Lately different manufacturers have targeted extra on visible alignment aids and Titleist’s R&D crew performed a managed take a look at to measure precision between three markings – AIM 360, Enhanced Alignment and the usual Professional V1 aspect stamp – and the proximity to the outlet was measured by way of a wide range of angles.
The outcomes confirmed that each AIM merchandise improved precision in alignment by as much as 35 % in comparison with the usual Professional V1 aspect stamp. So it would effectively be that we’ll see a special wanting Professional V1 within the close to future.
What do Titleist say?
“The 360-degree marking on the golf ball provides gamers a really totally different look than Enhanced Alignment. It’s designed for gamers preferring a bigger alignment characteristic than our different golf balls with AIM Know-how. Once we began the design course of, we wished to ensure we created designs that each resonated with golfers but in addition provided an actual efficiency profit. The R&D take a look at outcomes have been extraordinarily validating in exhibiting that these merchandise supply a definite efficiency benefit in precision alignment; they’re not simply decorations.”
What in regards to the balls?
The Titleist AVX balls are designed for gamers looking for a low-flying and low-spinning ball with very smooth really feel and glorious greenside management. The most recent technology AVX was re-engineered from core to cowl to ship longer distance from tee to inexperienced, extra greenside spin and management, and a good softer really feel.
AVX AIM 360 – £42 per dozen
The Titleist Tour Gentle balls are designed for gamers who prioritise smooth really feel with out sacrificing all-around efficiency all through the bag. In comparison with the prior technology, the newest technology Tour Gentle mannequin options sooner core expertise and a reformulated cowl system.
Tour Gentle AIM 360 – £34 per dozen
The Titleist AVX and Tour Gentle AIM 360 balls at the moment are out there on-line and in UK and Eire golf retailers.
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