A snow-crazy mom and daughter duo have give you a genius concept that not solely brings enjoyable fashions and performance to the slopes however, in a genius twist, helps save the planet and makes it simpler so that you can hit these not possible baggage allowances too.
Mum, Karen, and daughter Emily’s brainwave was reversible ski fits! After perfecting their product, they’ve known as their firm Viridis.
“As avid skiers ourselves, we seen a spot available in the market for versatile, reversible ski put on that enables skiers to simply swap up their type on the slopes. We additionally needed to make a constructive distinction within the ski group by providing sustainable, high-quality gear that stands out,” mentioned Virdis co-founder Emily-Molly Inexperienced, including, “We determined to merge household, ardour for snowboarding, and sustainability right into a enterprise that encourages girls to benefit from the slopes in type!”
The Piste Assortment of reversible ski fits from Viridis are crafted from recycled plastic bottles, combining eco-conscious design with daring, retro-inspired aesthetics that stand out on and off the slopes.
“Our enterprise was born on considered one of our cherished household ski holidays, which have been a convention for so long as we will bear in mind. On one explicit journey, I had a lightbulb second – wouldn’t it’s superb if I might reverse this ski swimsuit and have two kinds in a single? That straightforward concept sparked a a lot deeper exploration into creating one thing actually distinctive?” mentioned Emily, persevering with,
“On the time, each my mum and I have been working as tax accountants in numerous cities, so we spent our evenings and weekends on Skype, meticulously refining our designs and marketing strategy. It wasn’t a simple course of – we went by a number of failed samples earlier than lastly creating the swimsuit we’d envisioned, and that’s how ‘The Piste Assortment’ got here to life.”
“Collectively, with our mixed brainpower, we got down to design a ski swimsuit that wasn’t nearly daring, retro-inspired patterns and female matches, but additionally provided the last word versatility – an all-in-one ski swimsuit that’s actually two-in-one,” Emily concludes.
There are at present 4 totally different Viridis fits to select from of their Piste Assortment, every absolutely reversible, permitting you to modify between two vibrant seems to be with ease.
Every swimsuit has a playful, retro vibe with vivid, standout colors and daring patterns, excellent for girls who wish to make a press release and convey vitality to the slopes. Fits are named after ski slope issue colors (Inexperienced Piste, Blue Piste, Crimson Piste, and Black Piste), and every is designed to let girls really feel assured, have enjoyable, and specific themselves on the slopes.
Sustainability was a giant concern for Emily and Karen in order that they dedicated to crafting their ski fits from recycled cloth – sourced out of plastic bottles! The fits are all produced in a manufacturing unit dedicated to eco-friendly practices.
“Our shut bond, shared love of snowboarding and need to guard the surroundings are on the coronary heart of our enterprise,” says Emily.
Performance within the mountains is equally vital after all, and Viridis fits should not solely extremely insulated and windproof however are additionally waterproof to 10,000mm and have a breathability degree of 10,000gm so you retain warn and dry regardless of the situations.
There are different advantages to taking two designs in a single swimsuit too. Not solely can you turn between two vibrant seems to be with ease, however it additionally makes it a lot simpler to pack for a ski journey, leaving you the envy of your group as you magically seem in a brand new swimsuit regardless of travelling gentle!
Go to Beviridis.com to discover the complete Piste Assortment and uncover how these sensible reversible, eco-friendly ski fits can elevate your subsequent ski journey.
It’s also possible to comply with Viridis on Instagram and Fb @beviridis for updates, behind-the-scenes content material, and to hitch a rising group of fun-loving skiers who care about sustainability and magnificence.
The proper alternative for girls who wish to make a press release and convey vitality to the slopes, while additionally doing their bit for the planet, proudly owning a Viridis fits imply much less packing and extra enjoyable.
Store Viridis now and prepare to hit the slopes in daring, retro-inspired reversible ski put on that makes a distinction!
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