The Sims 4 could be getting on a bit, what with having launched over a decade in the past now, however that does not appear to have dulled curiosity within the long-running life sim sequence; EA simply introduced The Sims 4 has managed to achieve over 15m new gamers this 12 months alone.
To place that into perspective, it took The Sims 4 six years to amass 20m gamers after its launch again in 2014 – a determine that then skyrocketed following EA’s choice to transition the previously premium title right into a free-to-play recreation in October 2022. That enterprise mannequin shift greater than quadrupled The Sims 4’s viewers, with EA touting 85m gamers again in Might this 12 months, and we now know the previous 12 months have introduced a complete of 15m new gamers.
That almost all current determine was revealed as a part of EA’s second-quarter 2025 monetary earnings report (“Elevated engagement led to higher-than-expected internet bookings for the franchise in
Q2”, the writer famous), and helps present extra context for its announcement earlier this 12 months that, regardless of its age, The Sims 4 will stay “a foundational Sims expertise” because the sequence strikes “past linear, sequential Sims releases”.
The Sims 4’s surge in recognition additionally explains EA renewed deal with the ten-year-old recreation, with the writer having pledged extra bug fixes extra usually this Might because it seems to be to deal with years of ‘irritating’ technical points. That is on prime of a variety of latest in-game initiatives, corresponding to the brand new live-service type Reaper’s Rewards Occasion, and a unbroken avalanche of latest DLC.
Subsequent on the enlargement record is The Sims 4’s extraordinarily promising and splendidly macabre Life & Loss of life enlargement, which releases this Thursday, thirty first October. Its launch follows a free base recreation replace final week significantly increasing Sims’ ghost-form gameplay (and making it potential to bonk Loss of life), and comes forward of a brand new sequence of creator-designed DLC packs.
Issues have actually come a great distance since Swimmingpoolgate.
