Dec.22 (GMM) Max Verstappen’s private advertising workforce has swollen to no fewer than 35 folks – and they’re even starting to look past his Components 1 profession.
Verstappen.com is headed by its CEO Nico de Jong out of a powerful facility in Limburg, and he instructed the Dutch journal Formule 1 that he intends to develop the model lengthy past Max’s 2028 contract with Purple Bull.
“What makes this firm distinctive is that it revolves round one particular person, who will ultimately cease racing,” he mentioned.
One side of the operation now could be Verstappen.com Racing, supporting drivers in decrease classes – with a choice of these automobiles even being examined privately by Max and his father Jos on the Portimao circuit this week.
“It’s not our ambition to shut the doorways right here when Max stops racing,” de Jong insisted, referring partly to the triple world champion’s plans to ultimately run his personal GT3 workforce.
“If Max says I wish to proceed in vogue, then that can also be an possibility,” de Jong added. “Or he continues with sim racing or karting centres. Or an F1 division retailer, that can also be doable.
“As a result of we all know play the sport when it comes to buying, gross sales and advertising. We will try this for one driver, however we may additionally try this for a number of drivers.
“Briefly, the entire recreation is open, however it’s clear that we’re already interested by it.”
De Jong admits, nonetheless, {that a} Max Verstappen vogue model is unlikely.
“That sounds extra logical to me with males like Lewis Hamilton, Yuki Tsunoda or Pierre Gasly than with Max,” he mentioned. “As a result of Max is solely into racing, that’s what he lives for.”
In the meanwhile, although, Verstappen’s focus is on dominating in Components 1. “And Max is way from completed successful,” de Jong concluded.
